Gain a better understanding of your clients and tailor your products or services to their needs. We offer a training programme based on Design Thinking. The idea behind Design Thinking is to quickly generate and test ideas (e.g. products, services, processes) based on users’ actual needs.

Our target group:

• individuals responsible for problem-solving in companies;
• managers and team leaders who would like to learn how to tailor products to the client’s needs;
• people who are aware of the crucial role of effective communication in business.

During the workshop you will find out how to:

• manage and stimulate team members so that they can work effectively for the client or end user;
• test ideas cost-efficiently;
• implement Design Thinking that can benefit your business in the future.

A five-step workshop plan:

• empathy – gathering information from the clients effectively;
• defining the challenge;
• generating ideas;
• creating prototypes;
• testing.

Organisation of the training programme:

• workshop;
• working on a challenge identified by the trainers or your company; the form depends on the aims that we will define together;
• the client and the organisers choose the location;
• 8 hours (including breaks).

For more information, please contact:

Maciej Nowak
maciej.nowak@ppnt.poznan.pl

+48 61 72 207