Business model related to the internationalization of operations

Discoveries and inventions are a valuable resource for any company or university. It is crucial to protect them, but also to use them effectively to increase the value of the company and improve its competitive position.

So if your company has developed an innovative solution, it is worth finding out what international potential it has and what benefits, not always immediately apparent, it can bring.

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Target market analysis: its size and dynamics, current competition, available distribution channels.

Formulating conclusions regarding the company's main competitive advantages and favorable market trends.

Determining a strategy for communicating the value proposition, defining key target groups, distribution channels, and marketing tools.

Establishing an action plan for the company to effectively handle new processes related to international operations.

More about the business model related to the internationalization of operations

As part of the service, our experts conduct an analysis of export opportunities by thoroughly examining the company’s products, assessing the competition and business conditions, including barriers to entry into selected foreign markets. Target markets are identified along with justification, projections of opportunities in those markets, and we also identify potential customers and contractors. Our team proposes changes to the existing business model in terms of internationalization, assists in selecting the most effective marketing tools and methods, identifies trade fairs, exhibitions, and economic missions, and estimates the budget for promotional activities.

The service also provides a comprehensive concept for a company’s entry into a foreign market, including the definition of tasks related to the preparation for the implementation of a new business model. We assist in the acquisition of software necessary for the automation of business processes and the acquisition of fixed assets in connection with the preparation for the internationalization of operations.

Kto może skorzystać z usługi?

SMEs planning to expand into foreign markets and requiring strategic analysis.

Startups and companies that want to scale their operations beyond national borders.

Dlaczego warto?

The prepared analytical report can serve as a solid element of application documentation for support under programs such as 1.2 POPW.

Our support includes market analysis, business model analysis, and operational adaptation of the company for export.

We provide assistance in optimizing marketing and promotional activities, including the new business model.

We support the reorganization of company processes and structures necessary for expansion.

Często zadawane pytania

What exactly does consulting in this area involve?

Our support consists of comprehensive assistance for companies preparing to enter foreign markets. Our experts analyze a company’s export potential, research products and competition, identify the most promising markets, and create an action plan necessary for effective international expansion.
What elements does the prepared report contain?

The report includes, among other things, an analysis of export opportunities, recommendations for foreign markets along with justification for the selection, a list of potential customers and contractors, a communication and promotional strategy, guidelines for adapting the business model to international markets, a process reorganization plan, and an estimated budget for activities.